СООТНОШЕНИЕ ПОНЯТИЙ ИННОВАЦИОННОСТИ В РАЗВИТИИ ПРЕДПРИЯТИЙ

Correlation of the concepts of innovation in the development of enterprises

 

Арсаханова Зина Абдуловна, Профессор кафедры финансов, кредита и антимонопольного регулирования, ФГБОУ ВО «Чеченский государственный университетимени А-Х.Кадырова» (364020 Россия, г. Грозный, ул. Асланбека Шерипова, д. 32),  тел. +7(495)651-05-86, mguspaeva@mail/ru

 Zina A Arsahanova., Professor of the Department of Finance, Credit and Antimonopoly Regulation, FSBEI HE «Chechen State University named after A.Kh. Kadyrov» (32  Aslanbek Sheripov  st.,  Grozny,  364020  Russia), tel. +7(495)651-05-86, mguspaeva@mail/ru

 

Аннотация. Существуют среди ученых взгляды, которые сравнивая понятия «инновационность» и «инновационная деятельность», отмечают, что научная категория «инновационность» шире по сущности и содержанию. Так К. Д. Латыпова утверждает понятие «инновационность значительно шире традиционных трактовок и аспектов инновационной деятельности … Необходимо в инновационности рассматривать не только экономическую направленность, но и особый вид восприятия и отношений, ценностных установок и мотиваций, траекторию сближения индивидуального и общего, микросоциума и макростратегию». Наш концептуальный подход заключается в том, что мы не отождествляем эти два понятия, но инновационность рассматриваем как существенный (базисный) компонент инновационной деятельности, который используется в процессе управления жизнеобеспечения деятельности промышленных предприятий. На наш взгляд, среди отечественных ученых, содержательно рассмотрел понятие «инновационность» исследователь Скворцов Д. И. Он отмечает, что понятие инновационность является более узким понятием по сравнению инновациями, под которым оно понимается как качественное понятие с позиции экономической теории, подчеркивающей наличие нового явления, продукции, технологии, которые дают возможность увеличить эффективность». И далее продолжает, что понятие «инновационность» должно характеризоваться следующими критериями: возможностью получения конкурентных преимуществ (например, выпуск эксклюзивной продукции); эффективностью факторов производства, определяемой более низкими затратами на единицу продукции (услуг) или повышением качества; наличием условий для получения экономической прибыли.

Abstract. There are views among scientists who, comparing the concepts of «innovativeness» and «innovative activity», note that the scientific category of «innovativeness» is broader in essence and content. So K. D. Latypova asserts the concept of «innovativeness is much broader than traditional interpretations and aspects of innovation … It is necessary to consider not only the economic orientation in innovation, but also a special kind of perception and attitudes, value attitudes and motivations, the trajectory of convergence of the individual and the general, the microsocium and the macrostrategy.» Our conceptual approach is that we do not identify these two concepts, but consider innovation as an essential (basic) component of innovation activity, which is used in the process of life support management of industrial enterprises. In our opinion, among domestic scientists, the researcher D. I. Skvortsov has considered the concept of «innovativeness» meaningfully. He notes that the concept of innovation is a narrower concept compared to innovation, by which it is understood as a qualitative concept from the standpoint of economic theory, emphasizing the presence of a new phenomenon, products, technologies that make it possible to increase efficiency.» And further continues that the concept of «innovativeness» should be characterized by the following criteria: the possibility of obtaining competitive advantages (for example, the release of exclusive products); efficiency of factors of production, determined by lower costs per unit of production (services) or quality improvement; availability of conditions for obtaining economic profit.

Ключевые слова: технологии, эффективность, инновации, факторы, деятельность

Keywords: technologies, efficiency, innovations, factors, activities

Литература

1. Danakin, N. S., Fomin, V. N., & Gladkova, I. A. (2016). To the question about the organization of the social marketing service of the university. International Journal of Pharmacy and Technology, 8(4), 24693–24698.
2. Frolov, D. P., Moseiko, V. O., & Korobov, S. A. (2015). Building an institutional framework for nanotechnology industry in Russia. Mediterranean Journal of Social Sciences, 6(36), 81–86. https://doi.org/10.5901/mjss.2015.v6n3s6p81
3. Kolchina, N. O., & De Martino, M. (2016). Marketing tools for promoting innovations in the system of higher education. Integration of Education, 20(2), 176–187. https://doi.org/10.15507/1991-9468.083.020.201602.176-187
4. Maltseva, A., Apanasenok, A., & Veselov, I. (2016). How do university brands and brands of university-based innovative companies influence each other? International Journal of Applied Business and Economic Research, 14(10), 6351–6368.
5. Pokrovskaia, N., Snisarenko, S., & Golohvastov, D. (2016). Institutional confidence and economic intelligence for the performance at macro and micro networks. In Proceedings of the 4th International Conference on Management, Leadership and Governance, ICMLG 2016 (pp. 255–263).
6. Purg, D., Saginova, O., Skorobogatykh, I., & Musatova, Z. (2016). Family owned Hidden champions in Russia: Innovations, human capital and internationalization. Indian Journal of Science and Technology, 9(12). https://doi.org/10.17485/ijst/2016/v9i12/89535
7. Vasilev, V. L., Sazanov, O. V, & Ishkinyaeva, A. R. (2016). Marketing as the city economic security improvement tool. Academy of Marketing Studies Journal, 20(Special Issue), 1–7.
8. Veselova, N. A., Tarasova, V. A., & Kossukhina, M. A. (2017). The application of customer loyalty management methods to the management of innovative project. In Proceedings of the 2017 IEEE Russia Section Young Researchers in Electrical and Electronic Engineering Conference, ElConRus 2017 (pp. 1371–1373). https://doi.org/10.1109/EIConRus.2017.7910822
9. Yastrebov, A. P., & Yastrebov, V. A. (2017). Information support of strategic tasks of improving quality and competitiveness. In Proceedings of the 2017 International Conference “Quality Management, Transport and Information Security, Information Technologies”, IT and QM and IS 2017 (pp. 298–301). https://doi.org/10.1109/ITMQIS.2017.8085816
10. Zaytseva, A. L., & Menukhova, T. A. (2016). On the issue of the innovation policy at the road transport enterprises. International Journal of Applied Engineering Research, 11(4), 2206–2211.

References

1. Danakin, N. S., Fomin, V. N., & Gladkova, I. A. (2016). To the question about the organization of the social marketing service of the university. International Journal of Pharmacy and Technology, 8(4), 24693–24698.
2. Frolov, D. P., Moseiko, V. O., & Korobov, S. A. (2015). Building an institutional framework for nanotechnology industry in Russia. Mediterranean Journal of Social Sciences, 6(36), 81–86. https://doi.org/10.5901/mjss.2015.v6n3s6p81
3. Kolchina, N. O., & De Martino, M. (2016). Marketing tools for promoting innovations in the system of higher education. Integration of Education, 20(2), 176–187. https://doi.org/10.15507/1991-9468.083.020.201602.176-187
4. Maltseva, A., Apanasenok, A., & Veselov, I. (2016). How do university brands and brands of university-based innovative companies influence each other? International Journal of Applied Business and Economic Research, 14(10), 6351–6368.
5. Pokrovskaia, N., Snisarenko, S., & Golohvastov, D. (2016). Institutional confidence and economic intelligence for the performance at macro and micro networks. In Proceedings of the 4th International Conference on Management, Leadership and Governance, ICMLG 2016 (pp. 255–263).
6. Purg, D., Saginova, O., Skorobogatykh, I., & Musatova, Z. (2016). Family owned Hidden champions in Russia: Innovations, human capital and internationalization. Indian Journal of Science and Technology, 9(12). https://doi.org/10.17485/ijst/2016/v9i12/89535
7. Vasilev, V. L., Sazanov, O. V, & Ishkinyaeva, A. R. (2016). Marketing as the city economic security improvement tool. Academy of Marketing Studies Journal, 20(Special Issue), 1–7.
8. Veselova, N. A., Tarasova, V. A., & Kossukhina, M. A. (2017). The application of customer loyalty management methods to the management of innovative project. In Proceedings of the 2017 IEEE Russia Section Young Researchers in Electrical and Electronic Engineering Conference, ElConRus 2017 (pp. 1371–1373). https://doi.org/10.1109/EIConRus.2017.7910822
9. Yastrebov, A. P., & Yastrebov, V. A. (2017). Information support of strategic tasks of improving quality and competitiveness. In Proceedings of the 2017 International Conference “Quality Management, Transport and Information Security, Information Technologies”, IT and QM and IS 2017 (pp. 298–301). https://doi.org/10.1109/ITMQIS.2017.8085816
10. Zaytseva, A. L., & Menukhova, T. A. (2016). On the issue of the innovation policy at the road transport enterprises. International Journal of Applied Engineering Research, 11(4), 2206–2211.