%0 Journal Article %T DEVELOPMENT OF IMPROVEMENT MEASURES MARKETING AC-TIVITIES OF THE ENTERPRISE %A Tkachenko, I.V. %A Anisimova, O.S. %K strategy, marketing activities, auto chemicals market, domestic auto chemicals manufacturers, consumers, marketplaces, costs, profits %J MOSCOW ECONOMIC JOURNAL %D 2024 %N 9 %P 20 %I Electronic science